Seattle, United States of America Hybrid

Impinj is hiring a Staff Product Marketing Manager

About the Role

Shape the future of IoT through strategic partner marketing

As a Staff Product Marketing Manager, you will lead the development and execution of product marketing strategies for a portfolio of IoT solutions powered by a leading RAIN RFID platform. Your focus will be on amplifying the impact of partner-driven innovations, ensuring they are positioned effectively in global markets and adopted at scale.

What You’ll Do

  • Define and drive go-to-market plans for solutions developed by ecosystem partners, including messaging, positioning, and launch execution
  • Collaborate with inlay, tag, reader, and solution partners to co-develop marketing initiatives that highlight real-world enterprise applications
  • Translate complex technical capabilities into clear, compelling value propositions for both business and technical audiences
  • Create marketing assets such as solution briefs, webinars, and training content in partnership with technical teams and external collaborators
  • Equip sales and field teams with the knowledge and tools to effectively communicate partner solution benefits and use cases
  • Work closely with product management, corporate marketing, and market development to align ecosystem marketing with broader business goals
  • Lead joint campaigns and product launches that accelerate market adoption and reinforce competitive differentiation

What We’re Looking For

  • Minimum of 8 years in product marketing, technical marketing, or business development within semiconductor, wireless, or IoT sectors
  • Degree in engineering, technology, or a related field, or equivalent professional experience
  • Proven ability to simplify and communicate advanced technologies in business-relevant terms
  • Strong track record of leading cross-functional initiatives and influencing teams across product, sales, and partner organizations
  • Excellent communication, storytelling, and presentation skills tailored to diverse audiences
  • Experience developing marketing collateral and positioning that drives engagement and revenue growth
  • Willingness to travel up to 20%, including occasional international trips

Preferred Background

  • Experience launching IoT products through partner ecosystems with measurable impact on adoption and market reach

Work Environment

This role operates in a hybrid model with locations in Seattle, WA and Porto Alegre, Brazil. Flexible work arrangements support remote or onsite presence, and the company emphasizes work/life balance with an open paid time-off policy.

Company Values

  • Committed to innovation, collaboration, and positive global impact
  • Promotes diversity, inclusion, and equal opportunity for all employees
  • Celebrates team achievements and fosters a culture of openness
  • Supports remote work, employee well-being, and flexible schedules

Compensation & Benefits

The base salary range for this role in the US is $115,000 – $190,000, commensurate with experience and role scope. Additional components may include stock awards, merit-based increases, annual bonuses, and performance incentives. Benefits include healthcare, 401(k) with company match, and support for remote work. Employees in Brazil work from a campus at Tecnopuc technology park in Porto Alegre.

Equal Opportunity

We are an equal opportunity employer and do not discriminate based on race, religion, color, national origin, sex, gender identity, sexual orientation, age, veteran status, or disability. We provide reasonable accommodations for individuals with disabilities throughout the hiring process and employment lifecycle.

Required Skills
product marketingtechnical marketingproduct managementbusiness developmentsemiconductorswireless technologiesIoTtechnology-driven industriesmarket positioningcross-functional collaboration product marketingtechnical marketingcross-functional collaborationmarket positioningIoTsemiconductorswireless technologiesbusiness developmentsales enablement
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About company
Impinj

Impinj wirelessly connects billions of everyday things to applications, delivering real-time information to businesses, and enabling the Internet of Things.

Impinj delivers business-critical information throughout the lifecycle of every item manufactured, transported, and sold. Together with our partners, we help enterprises gain efficiencies, reduce waste, and ensure every thing is in the right place at the right time.

Impinj products deliver enterprise-grade accuracy, reliability, and security. Our mission is to connect every thing and ensure trust in every connection.

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Job Details
Category product
Posted 21 days ago