About the Role
The role involves leading content initiatives for the Thailand region, including planning, producing, and optimizing content across digital platforms. The candidate will collaborate with marketing and regional teams to ensure messaging consistency and cultural relevance.
Responsibilities
- Develop and execute localized content strategies for the Thailand market
- Create, edit, and proofread high-quality written content in Thai
- Ensure all content aligns with brand guidelines and regional tone
- Manage content calendars and publishing schedules
- Collaborate with marketing teams on campaign content
- Conduct keyword and SEO research to improve visibility
- Monitor content performance using analytics tools
- Optimize content based on user engagement and data insights
- Work with designers and multimedia teams on integrated content
- Translate and adapt global content for local audiences
- Maintain content repositories and asset management systems
- Ensure compliance with local regulations and cultural norms
- Support crisis communication content when needed
- Train and guide junior content team members
- Stay updated on Thailand's digital and media trends
- Engage with local influencers or contributors when relevant
- Review third-party content for quality and accuracy
- Manage relationships with local content vendors
- Produce reports on content reach and effectiveness
- Align content with product and business objectives
- Support social media content planning and execution
- Contribute to brand storytelling initiatives
- Participate in cross-regional content strategy meetings
- Ensure timely updates to existing content assets
- Maintain consistency across all customer touchpoints
Compensation
Competitive salary based on experience and market standards
Work Arrangement
Remote with flexibility for Thailand-based hours
Team
Part of a global marketing team focused on regional content excellence
Application Process
- Interested candidates should submit a resume and portfolio of recent work
- Shortlisted applicants will be contacted for a video interview
Equal Opportunity
- We are committed to a diverse and inclusive workplace
- All qualified applicants will receive consideration without regard to race, gender, or background
Not applicable as position is based in Thailand
