About the Role
Lead the development and execution of integrated marketing communication strategies tailored to a B2B distribution platform, ensuring alignment with business goals and market demands.
Responsibilities
- Direct the creation and deployment of marketing communication plans for a technical distribution brand
- Coordinate messaging across digital, print, and event platforms
- Manage content calendars and ensure consistent brand representation
- Supervise the production of promotional materials and campaign assets
- Collaborate with sales and product teams to align marketing with market needs
- Monitor campaign performance and adjust strategies based on analytics
- Oversee agency relationships and external creative partners
- Ensure compliance with corporate branding standards
- Lead internal communication initiatives related to product launches
- Develop messaging frameworks for diverse stakeholder audiences
- Support lead generation efforts through targeted content
- Organize and execute trade show participation and events
- Maintain up-to-date knowledge of industry trends and competitor activity
- Train team members on communication best practices
- Manage budget planning and tracking for marketing activities
- Facilitate cross-regional coordination for global campaigns
- Drive adoption of digital tools within the marketing workflow
- Evaluate vendor proposals and manage contracts
- Ensure timely delivery of marketing deliverables
- Foster a collaborative team environment with clear accountability
- Implement feedback loops from field teams into communication planning
- Lead crisis communication preparedness for brand issues
- Promote internal alignment between marketing and technical departments
- Champion customer-centric messaging in all materials
- Support onboarding of new distribution partners through communication tools
Compensation
Competitive salary and benefits package
Work Arrangement
Full-time, on-site
Team
Part of the corporate marketing division focused on industrial distribution channels
About ContiTrade
ContiTrade is the distribution brand for industrial products, serving customers through a network of authorized partners. It focuses on delivering technical solutions with strong support and service infrastructure.
What We Offer
Opportunities for professional development, a dynamic work environment, and involvement in global marketing initiatives. Employees benefit from structured processes and a focus on innovation in communication strategies.
Not specified
