Responsibilities
- Drive revenue expansion by deepening relationships with current banking and credit union clients and acquiring new strategically aligned customers.
- Achieve annual revenue goals ranging from $5 million to $12 million via consultative sales of marketing strategy and transformation solutions.
- Build and sustain executive-level relationships with CMOs, retail banking leaders, lending executives, compliance officers, and other key decision-makers at financial organizations.
- Lead and guide cross-functional teams including account executives, strategists, creative specialists, and data analysts to win complex opportunities.
- Own the development of proposals, presentation of pitches, and negotiation of contracts for large-scale marketing engagements worth millions of dollars.
- Identify and execute on upsell and cross-sell potential within current client portfolios to enhance long-term value.
- Position the organization as the leading strategic marketing partner for mid-tier banks and credit unions.
- Serve as the primary strategic advisor on audience targeting, omnichannel campaign execution, and performance analytics for client campaigns.
- Oversee the deployment of marketing technology platforms and data-driven marketing initiatives.
- Monitor client campaign performance and satisfaction to ensure measurable business results and sustained value delivery.
- Advance innovation in service models, methodologies, and implementation frameworks.
- Act as a trusted consultant to client executives on marketing modernization and customer acquisition strategies.
Work Arrangement
Remote (Worldwide)