United States Remote (Country) Employment

NerdWallet is hiring a Senior Performance Marketing Manager, SMB

Requirements

  • 3–6 years of hands-on SEM and performance marketing experience, ideally within financial services, fintech, or other regulated industries.
  • Deep familiarity with Google Ads, Microsoft Ads, and SA360, with experience managing large, complex account structures and optimizing toward measurable business outcomes.
  • Proficiency with analytics and business intelligence tools such as Salesforce, Snowflake, Looker, or similar platforms.
  • Strong analytical mindset with the ability to build reports, interpret complex performance data, identify actionable insights, and influence strategy through data-driven recommendations.
  • Demonstrated success designing and executing structured experiments and translating findings into scalable improvements.
  • Experience with or strong interest in paid social acquisition channels including Meta, LinkedIn, TikTok, or similar growth platforms.
  • Ability to operate independently, manage ambiguity effectively, and balance multiple priorities in a fast-paced environment.
  • Clear and concise communication skills with the ability to translate complex marketing performance data into actionable insights for cross-functional stakeholders.
  • Strong collaboration skills and experience partnering cross-functionally across Marketing, Product, Analytics, and Operations teams.

Nice to Have

  • Experience marketing SMB financial products, including lending, banking, credit cards, or insurance.
  • Familiarity with incrementality testing, media mix modeling (MMM), multi-touch attribution methodologies, or advanced measurement frameworks.
  • SQL proficiency with experience querying Snowflake or similar data warehouse environments directly.
  • Prior experience in a startup or high-growth environment where you helped build and scale acquisition programs with limited support and evolving processes.
  • Experience launching or scaling emerging acquisition channels or new growth initiatives from early-stage development through operational maturity.

Benefits

  • Industry-leading medical, dental, and vision health care plans for employees and their dependents
  • Rejuvenation Policy – Flexible Vacation Time Off + 11 holidays + holiday company shutdown
  • New Parent Leave for employees with a newborn child or a child placed with them for adoption or foster care
  • Mental health support
  • Paid sabbatical after 5 years for Nerds to recharge, gain knowledge, and pursue their interests
  • Health and Dependent Care FSA and HSA Plan with monthly NerdWallet contribution
  • Monthly Wellness Stipend, Cell Phone Stipend, and Wifi Stipend (Only remote Nerds are eligible for the Wifi Stipend)
  • Work from home equipment stipend and co-working space subsidy (Only remote Nerds are eligible for these stipends)
  • Nerd-led group initiatives – Employee Resource Groups for Parents, Diversity, and Inclusion, Women, LGBTQIA, and other communities
  • Hackathons and team events across all teams and departments
  • Company-wide events like NerdLove (employee appreciation) and our annual Charity Auction
  • Take 8 hours of volunteer time off per quarter and donate to your favorite causes with a company match
  • 401K with 4% company match
  • Be the first to test and benefit from our new financial products and tools
  • Financial wellness, guidance, and unlimited access to a Certified Financial Planner (CFP) through Northstar
  • Disability and Life Insurance with employer-paid premiums

Additional Information

  • NerdWallet is committed to pursuing and hiring a diverse workforce and is proud to be an equal opportunity employer. We prohibit discrimination and harassment on the basis of any characteristic protected by applicable federal, state, or local law, so all qualified applicants will receive consideration for employment. NerdWallet will consider qualified applicants with a criminal history pursuant to the California Fair Chance Act and the San Francisco Fair Chance Act, which requires this notice, as well as the Los Angeles Fair Chance Act, which requires this notice. NerdWallet participates in the Department of Homeland Security U.S. Citizenship and Immigration Services E-Verify program for all US locations.
Required Skills
Google AdsAnalytics
About company
NerdWallet
NerdWallet is a personal finance company that provides digital financial guidance and comparison tools to help consumers make smart money moves.
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Job Details
Department Sales
Category other
Posted 17 days ago