Washington, DC, United States of America On-site

Rational 360 is hiring a Senior Digital Strategist (On Site - Washington, DC)

Lead the development and implementation of comprehensive digital strategies for clients across diverse sectors. This role requires a strategic thinker with proven experience in translating business goals into effective digital initiatives, including content planning, channel optimization, and performance measurement.

Key Responsibilities

  • Design and manage end-to-end digital campaigns, from concept through execution and reporting
  • Conduct audience research, competitive analysis, and platform evaluations to inform strategy
  • Collaborate with cross-functional teams to align digital efforts with broader communications objectives
  • Monitor digital performance using analytics tools and recommend data-backed improvements
  • Present strategic recommendations and campaign results to stakeholders

Qualifications

Candidates must have a strong background in digital communications, including demonstrated success in managing digital platforms and guiding strategic direction. Proficiency in analytics tools, project management, and client engagement is essential. A track record of delivering measurable outcomes through digital channels is required.

This position is based in Washington, DC, and requires regular in-person collaboration with team members and clients.

Required Skills
Digital MarketingContent StrategyClient Management
About company
Rational 360
Rational 360 is a full-service strategic communications and digital company that helps organizations win in high-stakes public affairs, corporate communications, and reputation management. The company combines data-driven insights, creative storytelling, and cutting-edge technology to deliver results for clients across industries.
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Job Details
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Posted 3 months ago