Responsibilities
- Establish and articulate a cohesive design direction that supports brand identity and business goals for both B2B and consumer-facing initiatives.
- Lead end-to-end creative development, supervising design workflows from ideation to final delivery while ensuring quality and deadlines are met.
- Spearhead the visual development of multi-channel marketing campaigns, including digital ads, social content, email layouts, landing pages, and video advertising.
- Transform B2B and B2C marketing strategies into targeted visual experiences that effectively engage distinct audience segments.
- Ensure visual consistency across all platforms and marketing segments, tailoring design elements to fit specific channels and user contexts.
- Coordinate and oversee photography and videography productions for product and lifestyle content, aligning output with brand standards and campaign goals.
- Handle and supervise post-production editing and retouching of product and lifestyle images to uphold visual excellence and brand alignment.
- Organize and manage a centralized repository of visual assets, ensuring easy access and proper version control for marketing and design teams.
Work Arrangement
Hybrid — Santa Monica, CA
Other
Hybrid schedule requiring 2-3 days per month in office; participation in photo and video shoots as required.
