About the Role
This position involves leading paid media strategy and execution for client accounts, using analytics to guide decisions and improve campaign outcomes while working closely with internal teams and external stakeholders.
Responsibilities
- Lead the development and execution of paid media strategies for client portfolios
- Analyze campaign performance data to identify trends and opportunities
- Collaborate with cross-functional teams to align media plans with client objectives
- Manage client relationships and serve as a primary point of contact
- Optimize advertising spend across digital platforms to maximize ROI
- Prepare and deliver performance reports and strategic recommendations
- Stay current with industry trends, platform updates, and emerging technologies
- Support new business proposals and client onboarding processes
- Ensure adherence to timelines and deliverables across multiple accounts
- Use data insights to refine targeting, messaging, and bidding strategies
- Coordinate with creative teams to develop effective ad assets
- Monitor competitive activity and adjust strategies accordingly
- Maintain accurate documentation of campaign setups and changes
- Train junior team members on best practices and tools
- Participate in regular client meetings and presentations
- Troubleshoot technical issues related to tracking and reporting
- Leverage automation tools to improve campaign efficiency
- Ensure compliance with advertising platform policies
- Conduct A/B testing to validate performance hypotheses
- Support integration of paid media with broader marketing initiatives
- Manage expectations and communicate proactively with clients
- Utilize CRM and project management systems for workflow tracking
- Drive continuous improvement in account performance metrics
- Stay aligned with internal team goals and processes
- Contribute to knowledge sharing across the organization
Nice to Have
- Certifications in Google Ads or other major advertising platforms
- Experience in B2B technology or SaaS industries
- Advanced proficiency in data visualization tools
- Experience with enterprise-level client accounts
- Knowledge of programmatic advertising platforms
Compensation
Competitive salary based on experience
Work Arrangement
Remote within the UK
Team
Part of a distributed team focused on client success and performance marketing
Why This Role Matters
This position plays a key role in shaping how clients achieve growth through digital advertising, combining strategic planning with hands-on optimization to deliver measurable results.
What We Offer
Opportunities for professional development, flexible work hours, and a supportive team culture focused on innovation and accountability.
Not available
