Responsibilities
- Identify and evaluate partners who will share our vision
- Negotiate brand partnerships to meet business goals and objectives
- Set, build and execute partnership strategy and activation plans
- Collaborate with cross-functional and regional teams (brand marketing, comms, insights, design, content, data, product, social media, legal) to set and align on annual plan (e.g., product-market fit, setting goals, budget, channels)
- Use a data-driven model to set up goals, and evaluate short and long term campaign performances
- Control complex global budgets and drive ROI
- Share thought leadership and market/product intelligence
- Guide key regional/local branding teams to positively impact our overall marketing operational excellence
- Own and lead complex projects and challenges
- Be proactive, resourceful and action-oriented
Requirements
- 8+ years of experience in brand partnerships and marketing, including sports, music and/or entertainment partnerships and sponsorships
- Excellent project management, strategic planning, relationship building and storytelling abilities
- Experience managing partners, internal teams and agencies across global projects
- Strong grasp of brand culture/vision and partnerships relevance
- Creative and data driven mindset
- Concise writer and speaker
- Thrive in a fast-paced environment
- High level of intellectual curiosity
Nice to Have
- A background in Crypto or an understanding of Web3 Products (NFTs, Fan Tokens) would be a plus
Additional Information
- Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)
