Responsibilities
- Define positioning and messaging for Lightspeed Financial Services products, grounded in deep customer, market, and competitive insights
- Own end-to-end go-to-market strategy for major product and feature launches, from strategy through execution and performance measurement
- Partner closely with Product, Data, Sales, and Marketing to align on strategy, influence roadmaps, and drive successful launches
- Leverage data and analytics to identify growth opportunities across the funnel and inform GTM strategy and optimization
- Design and implement AI-driven approaches to improve research, segmentation, messaging, and go-to-market execution
- Lead complex, cross-functional initiatives that span multiple teams and regions, driving alignment and delivering measurable business outcomes
- Act as the voice of the customer—bringing insights into the organization to shape product, positioning, and growth strategy
- Mentor and elevate product marketing craft across the team through thought leadership and best practices
Requirements
- 10+ years Product marketing experience, product management, strategy, consulting, finance, sales, or related roles, with increasing scope and ownership
- Financial services, fintech, payments, or related industry experience
- Leading complex, cross-functional initiatives and influencing senior stakeholders without direct authority
- Owning business outcomes – not just deliverables – in a growth-stage or scaled technology company
- Strong written and verbal communication skills, with the ability to distill complex ideas into clear, compelling narratives
- Highly data-driven decision making, with strong analytical capabilities and experience synthesizing insights across customer research, performance metrics, and market dynamics
- Using data tools such as SQL, Looker (or similar) to inform strategy and measure impact
- Applying AI tools or techniques to enhance go-to-market strategy, research, or execution
- Anticipating customer needs and translating insights into durable product and go-to-market strategy
- Operating effectively in ambiguous environments, setting direction, and driving clarity across teams
Benefits
- A flexible work environment that empowers you to do your best work
- A culture that celebrates performance
- The chance to make an impact in a team that’s big enough for career growth, but lean enough to make your voice heard
- Career-defining opportunities
- Flexible paid time off and remote work policies
- Equity options, because this is your company too
- Contributions to your pension plan. Your future matters
- Training opportunities to grow your skills and career
- Health and wellness credit so you feel your best
- Time off to volunteer and give back to your community
- Interest groups, employee led networks, social committees to sponsored sports teams
- Computer purchase program to get your personal Macbook
- Enhanced parental leave to support growing families
Additional Information
- Lightspeed uses artificial intelligence–enabled tools to support certain aspects of the recruitment process; all hiring decisions are made by our recruiting and hiring teams.
- To all recruitment agencies: Lightspeed does not accept unsolicited agency resumes. If we have not directly engaged your company in writing to supply candidates for a specific vacancy, Lightspeed will not be responsible for any fees related to unsolicited resumes.
- Lightspeed is a proud equal opportunity employer and we are committed to creating an inclusive and barrier-free workplace. Lightspeed welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.