This position is no longer available
Germany Hybrid 50000 € to 55000 € / year

Zippo was looking for a Paid Traffic Manager (m/w/d)

Shape the future of digital performance marketing by driving paid traffic and revenue growth across key European markets. In this role, you’ll lead the end-to-end management of paid campaigns, ensuring strategic alignment with business goals across multiple regions.

What You’ll Do

  • Design and implement scalable strategies to increase traffic and revenue for country-specific websites across nine EU markets, while supporting EMEA distribution partners
  • Plan, launch, and optimize paid media campaigns across Google Ads, Meta, LinkedIn, TikTok, and other platforms, with a focus on UK, Germany, France, Spain, and Austria
  • Monitor KPIs, analyze performance data, and refine campaigns for maximum efficiency and return on ad spend
  • Manage and allocate budgets effectively, ensuring optimal spend distribution across channels and geographies
  • Generate performance reports and translate insights into actionable improvements
  • Collaborate with marketing, e-commerce, and sales teams, as well as external agencies, to align content and strategy
  • Run A/B tests and lead conversion rate optimization initiatives to improve campaign outcomes

What We’re Looking For

  • A degree in Digital Marketing, Business, Communications, or a related field
  • At least two years of hands-on experience managing paid advertising campaigns
  • Proven expertise with Google Ads, Meta Business Manager, and other digital advertising platforms
  • Strong analytical skills and experience with tracking tools such as Google Analytics and Google Tag Manager
  • Fluency in both German and English
  • A self-starter mindset, with strong organizational skills and the ability to work collaboratively

What We Offer

  • A role with high impact and autonomy, where creativity and initiative are valued
  • Flexible working hours and the option to work remotely one day per week
  • 32 days of vacation annually
  • Support for professional growth through tailored development opportunities
  • Attractive benefits including a company pension plan, job ticket or parking, subsidized meals, and employee discounts
  • Fast decision-making and flat hierarchies that empower quick action

Work Environment

This is a hybrid position available in Germany, UK, France, Spain, and Austria, combining office collaboration with flexible scheduling to support work-life balance.

Required Skills
Google AdsMeta Business ManagerLinkedInTikTokGoogle AnalyticsTag ManagerPaid AdvertisingDigital MarketingData AnalysisTracking ToolsAnalytical Mindset Google AdsMeta AdsLinkedIn AdvertisingTikTok AdsGoogle AnalyticsTag ManagerPaid AdvertisingCampaign OptimizationData AnalysisDigital Marketing StrategyCross-Platform AdvertisingTracking Tools
About company
Zippo

Shop quality, authentic Zippo windproof pocket lighters in classic, pipe, or Slim®; add a new butane or rechargeable lighter insert too! Shop for a butane or rechargeable Candle Lighter, refillable or rechargeable Hand Warmer, sunglasses, reading glasses, and leather goods.

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Job Details
Category other
Posted 7 months ago