Responsibilities
- Produce engaging video advertisements optimized for conversion on paid social platforms including Meta, TikTok, and YouTube.
- Design standalone ad concepts and deliver final versions quickly while maintaining performance focus.
- Utilize artificial intelligence technologies such as generative video, synthetic voice, and automated editing to improve efficiency and creativity.
- Quickly produce multiple versions of ads and refine them based on real-time performance metrics.
- Work closely with marketing and growth teams to ensure alignment on campaign objectives, core messages, and attention-grabbing hooks.
- Edit user-generated content, stock visuals, and brand materials into unified and effective ad stories.
- Keep up with evolving trends in direct-to-consumer advertising, emerging creative formats, and AI-powered production methods.
