About the Role
The ideal candidate will design and execute marketing initiatives that align with business goals, using analytics to guide decisions and improve outcomes over time.
Responsibilities
- Develop and manage digital marketing campaigns across multiple channels
- Track and report on key performance indicators for ongoing initiatives
- Collaborate with design and content teams to produce compelling assets
- Optimize landing pages and conversion funnels based on user behavior
- Conduct A/B testing to refine messaging and improve engagement
- Manage email marketing workflows and audience segmentation
- Monitor competitor strategies and market trends
- Allocate budget efficiently across paid advertising platforms
- Generate monthly performance summaries for leadership review
- Ensure brand consistency across all customer touchpoints
- Support product launches with coordinated promotional efforts
- Use CRM data to inform targeting and personalization
- Identify new growth opportunities through data analysis
- Coordinate with external agencies or vendors when needed
- Maintain up-to-date knowledge of marketing automation tools
- Respond to evolving campaign performance with agile adjustments
- Create calendars for content distribution and campaign timing
- Evaluate ROI for each marketing channel
- Implement SEO best practices for owned content
- Gather customer insights through surveys and feedback tools
- Assist in developing buyer personas for targeted outreach
- Integrate marketing data with sales team reporting
- Stay compliant with data privacy regulations in all campaigns
- Contribute to post-campaign retrospectives and learnings
- Support social media promotion aligned with broader strategy
Compensation
Competitive salary with performance-based incentives
Work Arrangement
Remote position with flexible hours
Team
Part of a lean, agile growth team focused on rapid experimentation
Growth Philosophy
We prioritize scalable tactics over one-off wins, focusing on repeatable systems that compound results over time.
Tech Stack
Primary tools include HubSpot, Google Analytics 4, Meta Business Suite, Zapier, and Looker Studio for reporting.
Performance Culture
Success is measured by outcomes, not hours. We value clear ownership and data-backed decision-making.
Not available for this role