Remote (Global)

Scale Army is hiring a Marketing Specialist (HubSpot)

About the Role

The ideal candidate will oversee HubSpot marketing operations, including campaign management, lead nurturing, analytics, and CRM integration, to drive consistent growth and improve conversion rates.

Responsibilities

  • Manage end-to-end HubSpot marketing campaigns
  • Develop and refine lead generation workflows
  • Optimize email marketing sequences for engagement
  • Track and report on marketing KPIs and conversion metrics
  • Collaborate with sales to align lead handoff processes
  • Maintain CRM data integrity and segmentation
  • Create landing pages and forms using HubSpot tools
  • Conduct A/B testing on marketing assets
  • Support content distribution strategies
  • Monitor dashboard performance and identify trends
  • Implement lead scoring models
  • Coordinate marketing automation sequences
  • Ensure brand consistency across digital channels
  • Respond to marketing analytics inquiries from leadership
  • Update contact databases with accurate lifecycle information
  • Integrate HubSpot with external platforms
  • Troubleshoot technical issues within the HubSpot portal
  • Document marketing processes and workflows
  • Assist in SEO optimization for campaign content
  • Participate in weekly performance review meetings
  • Stay current with HubSpot feature updates
  • Train team members on HubSpot best practices
  • Manage user permissions within the marketing platform
  • Support event promotion through digital channels
  • Ensure compliance with data privacy regulations

Compensation

Competitive salary with performance incentives

Work Arrangement

Remote

Team

Small, agile team focused on rapid execution and measurable outcomes

Tech Stack

  • HubSpot Marketing Hub
  • Google Analytics
  • Mailgun
  • Zapier
  • Slack
  • Notion
  • Google Workspace

Growth Opportunities

  • Path to senior marketing roles
  • Leadership in campaign strategy
  • Mentorship for certification goals
  • Exposure to scaling startups

Not available

Required Skills
Marketing AutomationEmail MarketingLead GenerationContent CreationAnalyticsSocial Media MarketingProject ManagementCommunicationCopywriting
About company
Scale Army
Scale Army is a marketing team focused on optimizing paid advertising and performance marketing for clients.
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Job Details
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Posted 9 months ago