Toronto; UK Hybrid Employment

Paddle is hiring a Marketing Operations Specialist

Responsibilities

  • Handle daily execution of marketing operations tasks
  • Manage recurring processes such as campaign configuration, audience list updates, form routing, lead routing validation, UTM standardization, and lifecycle stage accuracy
  • Develop and maintain up-to-date process guides, checklists, and operational playbooks for team reference
  • Monitor operational challenges, roadblocks, and pending actions to ensure visibility, ownership, and timely resolution
  • Assist in campaign and program logistics by ensuring consistent adherence to established procedures
  • Design and manage reusable templates and scalable workflows
  • Create and maintain a centralized repository of campaign templates, briefing documents, setup checklists, and request forms for team self-service
  • Establish standardized workflows and intake procedures for routine marketing operations activities
  • Ensure all templates and workflows are clearly documented, version-tracked, and accessible to non-specialist users
  • Identify automation opportunities to reduce manual effort using AI or built-in platform capabilities
  • Guide teams in adopting standardized processes and serve as a primary resource for operational support
  • Oversee the management of the marketing technology stack
  • Maintain tool hygiene including naming standards, field consistency, list governance, campaign tracking, and access controls
  • Document tool ownership, core integrations, key workflows, common use cases, and known constraints
  • Diagnose technical issues, escalate when necessary, and coordinate with vendors or internal teams for resolution
  • Support evaluations of marketing technology, tool reviews, and integration of new platforms as needed

Benefits

  • Unlimited vacation policy
  • Four months of paid family leave for all genders
  • Annual fund allocated for professional learning and development
  • Frequent internal and external training opportunities
  • Digital-first work environment with remote flexibility
  • Access to modern, well-designed workspaces

Work Arrangement

Hybrid

Why you'll love working at Paddle

  • Join a global, diverse team that values transparency, collaboration, and mutual respect
  • Work in a digital-first environment with flexibility to operate remotely, in-person, or a combination
  • Enjoy unlimited holidays and generous family leave benefits available to all genders
  • Grow through continuous learning supported by an annual development fund and regular training

Other

  • All individuals are welcome to apply
  • Dedicated to eliminating unseen obstacles in the workplace
  • Committed to inclusive hiring and employment practices
  • Encouraged to apply even if not meeting every listed requirement
  • Accommodations provided during hiring and employment
About company
Paddle
Paddle offers digital product companies a Merchant of Record solution for their payment infrastructure, taking away the pain of payment fragmentation. It serves over 5000 software sellers in 245 territories globally.
All jobs at Paddle Visit website
Job Details
Department Commercial, Marketing
Category other
Posted 21 days ago