GoodParty.org is hiring a Marketing Operations Manager to ensure our marketing campaigns are data-driven, scalable, and optimized for growth. You'll own our marketing systems, automation, and data infrastructure, reporting to the Director of Growth. We are a Public Benefit Corporation focused on fixing democracy, and you'll join a passionate team with diverse views united by our mission.
What You'll Do
- Elevate marketing reporting by building top-tier systems to track campaign performance and funnel health.
- Manage and maintain the HubSpot instance as the primary owner of marketing automation and data requests.
- Configure events in HubSpot, Google Tag Manager, and other platforms for granular, accurate reporting.
- Analyze funnel performance to identify growth opportunities and user friction points.
- Collaborate with Data Engineers to establish and maintain reliable company-wide data pipelines.
- Build and maintain dashboards in Tableau for real-time visibility into marketing and sales performance.
- Develop predictive lead scoring, qualification logic, and conditional list building.
- Create and segment audiences for paid campaigns and direct outreach.
- Continuously test and refine processes to improve scalability and effectiveness.
What We're Looking For
- 5+ years of experience in marketing operations, analytics, or revenue operations.
- Expert in HubSpot with experience managing marketing automation tools.
- Deep understanding of the most useful AI tools and a proven track record of leveraging them.
- Strong analytical skills with experience tracking, analyzing, and interpreting marketing data.
- Experience with lead scoring and attribution modeling.
- Experience building dashboards with business intelligence tools (Tableau preferred, Power BI, Looker).
- Strong attention to detail when building marketing automation.
- Excellent communication and collaboration skills, with ability to work cross-functionally.
Nice to Have
- Experience working with large datasets and advanced statistical analysis.
- Experience in a B2B SaaS or high-growth startup environment.
- Experience studying, working, or volunteering in politics, civics, or democracy reform.
Technical Stack
- HubSpot
- Google Tag Manager
- Tableau
Team & Environment
You'll join a fast, results-driven team, reporting directly to the Director of Growth.
Benefits & Compensation
- Compensation: $110,000 to $140,000
- 100% coverage of health, dental, and vision benefits for you and your dependents.
- Unlimited PTO (sick and vacation) policy.
- 401(k) program available (no employer match).
- Individual learning & development budget.
- Workspace setup stipend.
- $50/month for internet and expenses if working from home.
- Co-working option available.
- Innovative Bitcoin denominated deferred bonus plan.
Work Mode
This is a 100% remote role open to candidates located within the United States.
GoodParty.org is an equal opportunity employer.
