Work closely with the C-Suite to develop and execute GTM strategies for growing our business with our target ICPs
Translate Kayzen's vision and positioning into a strong narrative that creates a unique positioning and speaks to our future customers' needs & wants
Own the brand voice end-to-end. Define positioning, messaging, and narrative frameworks that turn product features into stories customers actually remember and repeat
Build and maintain strong relationships with industry contacts such as partners, select key customers and suppliers, and multipliers who can help us amplify our message
Predictably and systematically grow our inbound leads and MQL (Marketing Qualified Leads), using effective demand generation approaches (for example, through growing the user base our free kAI Explorer AI Agent)
Deeply empathise with existing and prospective clients to understand their needs and perspectives, analyze and understand industry trends and translate that into building best-in-class messaging and positioning for Kayzen
Ownership and effective use of our suite of marketing tools and systems, such as Hubspot, Wordpress, Claude AI, Fin.

Minimum of 5 years of experience in the mobile or CTV advertising technology field
Excellent command of the English language, both in writing and speaking
Strong prioritization skills with ability to multitask and adapt to changing priorities
A genuine Passion for the advertising technology sector
A preference for working in a fast-paced, dynamic, and international environment and experience working with (hybrid) remote teams
Strong collaboration skills aligning vision and execution roadmap cross-functionally with other leaders (peers) in the organization

Demonstrated track record of growing a scale-up with strong marketing execution in a previous role is a big plus
Previous experience with public speaking on industry events is a plus
Previous experience building a community led demand generation engine is a plus
Demonstrated ability to leverage AI tools as a productivity accelerator for day to day work and a strong motivation to continue building your AI-first execution toolset

Direct access to top management and an extremely “visible” role
Exceptional career growth and learning opportunity
A unique opportunity to be part of an experienced team of industry experts and entrepreneurs who bring massive change to the Adtech market
A fun, driven, and multinational team located across Germany, India, UK, Argentina, Ukraine, Spain and many more countries
A flexible work-from-home arrangement
A 500-dollar home-office setup budget
A 1000-dollar annual learning and development budget

Remote (Worldwide) — Berlin, London, New York, EMEA Remote

Kayzen is hiring a Marketing Lead (m/f/d)