Mindlance is hiring a Marketing Analyst III

Responsibilities

• Perform weekly analysis of performance marketing channel spend and performance across all key metrics
• Conduct ad-hoc deep dive analysis for each of the performance marketing channels as needed
• Build data templates to enable ongoing reporting of analysis and tracking of performance
• Collaborate with the Performance Marketing teams to design, implement and monitor optimization tests within each of the channels
• Assess the operational implications of optimization and testing techniques; work with the core teams to mitigate any risks
• Identify optimization opportunities and perform sizing analysis to assess the incremental audience, revenue, contribution margin and other potential impacts to core KPIs
• Communicate effectively both verbally and in writing with different stakeholders across all levels of StubHub (including Leadership)
• Pull together multiple data sources to identify trends and insights in a timely manner
• Establish KPI goals and benchmarks for each individual channel

Requirements

• 4+ years analytic experience in Paid Search
• Strong analytical skills and database experience, including ability to perform detailed analysis and modelling in excel
• Familiarity with core performance marketing platforms and other Marketing Analytics tools - including AdWords, DoubleClick, Omniture
• Strong ability to derive insights and recommendations from data and turn them into actionable marketing insights

Additional Information

• Duration: 6+ Months