About the Role
This role is responsible for shaping go-to-market plans, creating compelling messaging, and enabling sales teams to effectively position solutions in competitive landscapes.
Responsibilities
- Develop integrated marketing strategies for core solution areas
- Define audience personas and tailor messaging to specific customer segments
- Lead cross-functional collaboration between product, sales, and marketing teams
- Create positioning frameworks that differentiate offerings in the marketplace
- Oversee the creation of sales enablement tools and technical collateral
- Drive campaign development to support demand generation initiatives
- Analyze market trends and customer feedback to inform strategy
- Manage content development for solution-specific use cases
- Coordinate with regional teams to adapt messaging for local markets
- Support product launches with targeted marketing plans
- Measure campaign performance using key marketing metrics
- Identify strategic partnerships to extend market reach
- Translate technical capabilities into business value propositions
- Work closely with product management on roadmap alignment
- Lead competitive analysis to refine go-to-market approaches
- Develop executive-level presentations for customer engagements
- Optimize marketing assets for digital and event channels
- Ensure brand consistency across all solution messaging
- Manage external agencies and contractors as needed
- Contribute to long-term marketing planning and budgeting
- Facilitate training sessions for internal stakeholders
- Track customer journey touchpoints for marketing optimization
- Leverage data insights to refine targeting and content
- Support analyst relations with solution-specific briefings
- Promote thought leadership through webinars and content campaigns
Compensation
Competitive salary with performance-based incentives
Work Arrangement
Hybrid work model with flexibility for remote or office-based work
Team
Part of the global marketing team focused on product-led growth and market expansion
About the Team
The marketing team operates at the intersection of product innovation and customer needs, focusing on clear communication of technical solutions to enterprise audiences.
What We Value
We prioritize clarity, customer empathy, and data-informed decisions in all marketing initiatives.
Visa sponsorship available for qualified candidates
