Responsibilities
- Discover and recruit content creators on TikTok, Instagram, YouTube, and other platforms who align with brand identity and audience demographics
- Assess potential creators using metrics such as engagement, audience authenticity, content tone, and compatibility with brand values
- Develop and sustain a qualified pool of creators prepared for collaboration
- Log and monitor sourcing activities in Airtable or comparable tracking tools
- Conduct daily outreach to creators through direct messages, email, and platform-specific channels
- Customize communication templates to improve reply and conversion rates
- Follow up regularly to ensure high onboarding success
- Negotiate core deliverables, schedules, and content usage rights when necessary
- Keep detailed records of outreach status, replies, and progress in onboarding
- Handle routine communication with currently partnered creators
- Coordinate content deadlines, deliverables, and approval workflows
- Ensure creators fully understand campaign briefs, key hooks, and performance-driven messaging
- Gather, catalog, and archive content for internal reuse in ads, organic posts, and ad account whitelisting
- Help craft and deliver clear creative briefs based on proven content strategies
- Maintain and segment the creator database (e.g., new, active, top performers)
- Assist in launching campaigns and supporting ongoing performance testing
Work Arrangement
Remote (Worldwide)
What’s in it for you?
- Fully remote work environment with flexibility to work from any location
- Unlimited paid time off available to employees
- Paid non-working holidays observed according to country of residence
- Pro-rated 13th-month bonus offered in specific regions
- Bonuses for successful employee referrals
- Financial assistance for approved online learning courses
- Lighthearted and enjoyable workplace culture
- Regular virtual events and team engagement activities
- Diverse and globally distributed team
Equal Employment Opportunity
- Employment opportunities are provided without discrimination based on race, color, religion, sex, gender identity, sexual orientation, pregnancy, age, national origin, disability, military or veteran status, genetic information, or other protected categories
- Fair treatment applies to all employment processes including hiring, training, promotions, transfers, leaves, and terminations
- Allegations of discrimination, harassment, or retaliation are taken seriously and investigated promptly
Other
- Must possess a personal computer and stable high-speed internet connection for daily remote work
- Consistent availability during US time zones (EST/PST)
- Fully remote role with location flexibility
