EvenUp is looking for an Industry Marketing Manager to ensure our product launches and marketing campaigns deeply resonate within the legal vertical. You will use your expertise to maximize relevance and impact, helping us empower personal injury lawyers and victims to get the justice they deserve.
What You'll Do
- Act as an internal expert on the personal injury legal space, informing marketing strategy with deep industry insight.
- Create engaging, vertical-specific content that resonates with litigation and pre-litigation law firms.
- Experiment with creative campaigns and ideas to raise awareness of EvenUp across the legal industry.
- Collaborate closely with the marketing team to develop programs that drive brand awareness and growth within the legal vertical.
- In partnership with marketing leadership, use data, market insights, and emerging trends to help shape messaging, content, and campaign direction.
- Lead cross-functional, creative initiatives across marketing and sales to deepen industry engagement and outreach.
- Support efforts to position EvenUp as the leading AI solution for personal injury law firms.
- Strengthen EvenUp’s public presence through campaigns, industry events, and speaking opportunities that reinforce our role as a trusted solution in legal tech.
What We're Looking For
- 5–8 years of experience in litigation and/or pre-litigation law firms, ideally in the personal injury space.
- Proven track record crafting GTM strategies tailored to specific verticals.
- Experience building targeted content, engaging and presenting to the personal injury industry.
- Excellent cross-functional collaboration and storytelling skills.
- Analytical, data-informed mindset with experience driving industry-specific metrics.
- Thrive in a fast-paced, entrepreneurial environment with high autonomy and execution velocity.
Nice to Have
- Passionate about marketing and engaging customers. Marketing experience is a bonus.
Benefits & Compensation
- Choice of medical, dental, and vision insurance plans for you and your family.
- Additional insurance coverage options for life, accident, or critical illness.
- Flexible paid time off, sick leave, short-term and long-term disability.
- 10 US observed holidays, and Canadian statutory holidays by province.
- A home office stipend.
- 401(k) for US-based employees and RRSP for Canada-based employees.
- Paid parental leave.
- A local in-person meet-up program.
- Hubs in San Francisco and Toronto.
Work Mode
This is a hybrid role based in our hubs in San Francisco or Toronto.
EvenUp is an equal opportunity employer. We are committed to diversity and inclusion in our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
