Porto, Porto District, Portugal Hybrid

Mindera is hiring a Growth Marketing Specialist

About the Role

The role involves designing and executing scalable marketing initiatives to accelerate user growth and improve conversion metrics across digital channels.

Responsibilities

  • Develop and manage campaigns to increase user acquisition and retention
  • Use analytics to measure campaign performance and optimize strategies
  • Collaborate with product teams to align marketing efforts with product launches
  • Identify new growth opportunities through market research and user insights
  • Manage A/B testing to refine messaging and improve conversion rates
  • Coordinate with content creators to produce engaging marketing materials
  • Oversee paid advertising across digital platforms
  • Build and maintain audience segmentation models
  • Optimize landing pages for lead generation and conversion
  • Work with designers to ensure brand consistency in all materials
  • Track key performance indicators and report on marketing ROI
  • Stay updated on industry trends and emerging marketing technologies
  • Support SEO and SEM initiatives to improve organic visibility
  • Develop email marketing campaigns for user engagement
  • Manage relationships with external marketing partners and vendors
  • Ensure compliance with data privacy regulations in all campaigns
  • Contribute to long-term marketing strategy planning
  • Use CRM tools to manage customer lifecycle communications
  • Coordinate cross-channel marketing efforts for consistency
  • Evaluate customer feedback to refine marketing approaches
  • Assist in budget planning and allocation for marketing activities
  • Drive experimentation culture through structured testing frameworks
  • Leverage automation tools to scale outreach efforts
  • Support branding initiatives across new markets
  • Maintain documentation of marketing processes and results

Compensation

Competitive salary and benefits package

Work Arrangement

Hybrid work model

Team

Collaborative team environment focused on innovation and growth

What We Offer

  • Opportunities for professional development and career advancement
  • Innovative projects with measurable impact
  • Supportive and inclusive workplace culture
  • Access to cutting-edge marketing technologies
  • Flexible working hours and remote options

Application Process

  • Submit your resume and cover letter
  • Complete a short assessment if shortlisted
  • Participate in a series of interviews with team members
  • Final interview with department leadership
  • Receive offer and onboarding details

Available for qualified candidates

Required Skills
Digital MarketingMarketing AnalyticsA/B TestingContent MarketingCRMMarketing AutomationData AnalysisCross-functional CollaborationProject ManagementCommunication
About company
Mindera
At Mindera we use technology to build products we are proud of, with people we love. We partner with clients to understand their product and deliver high performance, resilient and scalable software systems that create an impact in their users and businesses across the world.
All jobs at Mindera Visit website
Job Details
Category other
Posted 10 months ago