Responsibilities
- Perform competitive assessments including benchmarking, market research, and trend analysis.
- Track and evaluate marketing activities through defined key performance indicators and metrics.
- Provide practical recommendations to enhance marketing performance.
- Produce organized monthly summaries highlighting core performance metrics.
- Support the development of innovative marketing concepts and campaign strategies.
- Work closely with Business and Marketing departments to strengthen campaign outcomes.
- Assist in designing marketing content and messaging that reflects regional market dynamics.
- Lead small digital marketing projects from initial concept through to implementation.
- Communicate regularly with stakeholders across business, technical, operational, and marketing functions to share progress updates.
- Monitor project milestones and ensure timely delivery of outputs.
